Hey! I am Sruthi.

A UX designer / researcher and creative problem solver who is passionate about  designing sustainable long term solutions for business challenges. With extended experience in branding & marketing; event / project and talent management, I can empathize with people and love working towards finding solutions to the challenges they face. I would love to hear about how UX shapes the way you perceive and shape the world around you! Let’s share insights and wisdom! Write to me at sruthi@sruthimohan.com !

Current Project    

A newly formed performing arts institution seeks to uncover the reasons behind some of the major challenges they have faced. From dwindling audiences to lackluster ticket sales, in a city that seems to have become increasingly unsupportive of classical dance. What are the reasons behind these trends? Can they be reversed? Can the interest in classical dance be revived? Can the classical dance community benefit from a UX intervention? Read on…